Why Bring in a Perceptionist?
Seeing Life, Work and People Differently
Albert Einstein first said, “Perception of Reality is an Illusion.” Did you know Albert Einstein flunked his first college entrance exam? One of the most intelligent men who ever walked the planet had his issues, but he taught us things 100 years ago that some...
Marketing that Builds Referrals for Professionals
Lessons I Learned After Spending Over 6 Millions of Dollars on Advertising
There is a major difference between the clients/customers that you acquire from referrals compared to those coming from raw advertising. The referred buyer is pre-sold on you and your business. This can make a huge difference.Stan had spent millions of dollars advertising legal services before...