LinkedIn Strategies For Professional Speakers
Connect to Speak
Successful use of LinkedIn comes down to presenting well, connecting with the right people and communicating with authenticity and purposeâ€”both online and offline. During this program, you will learn how to position your LinkedIn profile for maximum visibility and impact and build robust, cohesive professional networks that can generate speaking and merchandising opportunities.
What You Will Learn:
- The actionable steps in crafting a remarkable, high-energy LinkedIn profile that sells you as the logical speaker of choice
- How to locate meeting and event planners, associations, training and development professionals, and sales and marketing managers that are actively looking for speakers with your expertise
- How to generate a steady stream of speaking leads via the LinkedIn interactive space
- Effecting positive behavioral change through productive LinkedIn activity, effective time management and affirmative personal branding
About Our Guest
Drawing upon his background in business writing, traditional marketing, industrial/organizational psychology, neuroscience, broadcasting and improvisational comedy, J.D. Gershbein, CEO of Owlish Communications, is blazing a trail as one of the most original personalities in social media. Since 2006, he has specialized in the art and science of LinkedIn. J.D. is a globally acclaimed speaker and frequent media contributor who is helping advance the collective awareness of LinkedIn and inspiring opportunity-oriented professionals in all walks of business. He has been featured on FOX TV News and WGN AM Radio and on prominent business talk shows coast-to-coast. J.D. writes blogs for NBC Chicago and SUCCESS Magazine and also serves as a LinkedIn strategic adviser to several notable Chicago business organizations. J.D. is also Adjunct Professor of Marketing at the Illinois Institute of Technologyâ€™s Stuart Graduate School of Business, where he teaches the schoolâ€™s first-ever course in social media marketing. His first book, an exploration of the neuroscience, psychology and behaviors in and around social business, is slated for publication in fall, 2012.
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