AI and the Future of the Music Business

AI and the Future of the Music Business

What artificial intelligence is really changing in rights, royalties, and licensing — and the moves creatives need to make in the next twelve months.

Keynote  
Program  
Every artist and executive is hearing that AI will change the music business. Almost nobody is telling them what to actually do about it. I've spent fifteen years negotiating sync, licensing, and distribution deals, and I hold a post-graduate certificate in AI and machine learning from the University of Texas at Austin's McCombs School of Business — so this session comes from someone who works both sides of the question, not from speculation. Your audience will learn which parts of creative work AI is genuinely disrupting, which parts it can't touch, how rights and royalty structures are shifting underneath them, and the specific decisions to make now to stay on the right side of it. Delivered as a keynote or an extended workshop with hands-on application.

Tracy Swearingen — Motivational Speaker

Tracy Swearingen

I help creatives and executives win on their own terms.

Music business, AI, and creative entrepreneurship — from an artist who has closed the deals, advised the founders, and taught and motivated 3,000+ creatives to build careers that pay.

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