PERCEPTIVE MARKETING - SALES PRESENTATIONS
Steve Jobs Secret In Action
PERCEPTIVE MARKETINGWhy do we see products marked $9.99 instead of $10? Think about it. Steve Jobs is one of the greatest influential innovators of our time. His secret to success #4 was entitled “Identify with Kings to get the King’s Honor.” It was all abou...
WHO IS RESPONSIBLE FOR THIS MESS?!
How Not to Play The Blame Game After the Reset
How long are you spending on hold these days? How about in line at the store? Have you noticed Home Depot and Lowes are practically begging over the loudspeakers for people to apply? Try to find a sales associate with knowledge in the garden sectio...
STOP SERVING EVERYONE
Why the Strongest Brands Are Willing to Leave Someone Out
Many organizations weaken their brands by trying to appeal to everyone. They add more products, broaden their messaging, imitate competitors, and gradually remove everything that once made the experience distinctive.In Stop Serving Everyone, Alfio Celia demonstrates why clarity is more valuable than universal...
REBEL HOSPITALITY
Why Safe Experiences Are Usually Forgettable
Organizations say they want innovation, but many continue rewarding predictability, imitation, and ideas that make everyone in the approval meeting comfortable.The result is a sea of brands, businesses, and experiences that look polished but feel interchangeable.In Rebel Hospitality, Alfio Celia examines why...
Execute Like a Champion
The Science and Psychology of Consistent High Performance
Knowledge is not power. Execution is. This dynamic workshop helps professionals, leaders, entrepreneurs, and sales teams develop the habits, systems, and mindset necessary to consistently perform at a higher level.Participants will learn how to:Eliminate procrastination and overwhelmIncrease productivity and...
